fruited

well

Why our drink is
better for you and
the planet ...

JUICES &
SMOOTHIES

Made using real fruit


Fruit portions within a serving


Low sugar impact due to high fibre:sugar ratio


Uses all the edible fruit


Fruit pulp wasted per bottle

Well Fruited is the first drink on the market! It has
been developed using different methods to traditional juices &
smoothies to ensure it benefits your physical and mental health
as much as possible

0g

671g

ju*ce

you

planet

WHOLE

PARTIAL

Up to…

It all started

with a birthday gift back in 2020. Ben's brother bought him a blender just before lockdown.

easier way...

So they attempted to
make a fruit drink that
contained all the fruit
with no extra juice.
Prototype #1 was quite
sludgy!

Ben's research uncovered that
we're

What if you could just
drink your fruit?
Unfortunatle,y they
found that no juices and
smoothies contained all
the nutrients of a piece
of fruit.

Ben tried to have 10 a day, but it
was very difficult. So Ben & Alex
thought there must be an

actually meant to have 10
portions of fruit and veg a
day.

First ever
prototype!

In the future, they want to create more products that make it easier to consume fruit. But they'll continue to have fun with fruit along the way!

In 2022, they trialled a subscription service within London, which received 5* reviews (check them out on Google!)

After trialling the product, the first official batch of Well Fruited is preparing to be created in early 2023

They spent 2021 going to events & markets with their product and each time they sold some, they asked for feedback to improve it.

They did this 850 times!